Ask ‘Why’

In my own life and career, in managing teams and working with my business partners, I always try to remember to ask, “Why?" - Why are we doing this? Why are we doing it this way? Why is this our metric? Why is this our goal? You can (perhaps want to) continue to ask the ‘why' until you strip layers back to the true foundation of anything. I found that knowing the ‘why' can help both; motivate myself and others, and help us understand the impact we have on the clients we serve. Knowing ‘why' gives me clarity to think differently and outside the (current) box.